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Best Non Toxic Shampoo And Conditioner Brands Of 2024

Using non toxic and natural products on your hair is the best choice, but will they get hair clean and leave your strands looking healthy? This is a concern among many when buying hair products with natural ingredients. The answer, however, is yes. There are brands without harsh chemicals that will clean and beautify your hair without worry. Below are the best non toxic shampoo and conditioner brands to use if this is your goal.

best non toxic shampoo

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My family has a variety of needs when it comes to hair health. My husband has coarse, thick, and semi-wavy hair while I have fine, straight hair. The combination has given us kids with those attributes across the board. Boy, their hair is beautiful.

Finding natural products that work for our different hair types has been challenging at times. However, we have found some favorites throughout the years that clean hair without leaving it too oily or dry.

This list is to help take the headache out of your search because shampoos and conditioners with natural and organic ingredients are expensive. Besides, who wants to sport a damaged head of hair until the right shampoo and conditioner is found?! 

Why use a Natural Shampoo and Conditioner

The answer is quite simple as to why you should ditch conventional shampoos and conditioners. They contain chemicals that can potentially cause you harm. This goes for most conventional hair care products.

If there are natural hair products that are effective without toxic chemicals, isn't it worth giving them a try? You just may have to spend a little time trying to find the plant-based formula right for your hair type.

But there are many on the market these days from shampoo for hair growth and thin hair to formulas made for sensitive scalps and curly hair. These choices offer both flexibility and better health benefits.

Best natural Shampoo Brands (Liquid)

Attitude is one of the best natural alternatives to traditional shampoos. It is a favorite of ours and one of our top picks. The brand has many shampoo formulations which all use high-quality ingredients, and we find this to be very helpful when it comes to picking the right formulation for us. 

This brand also holds the best EWG (Environmental Working Group) certification for clean and safe ingredients. They offer shampoos for color-treated hair, oily and dry hair, and accomodate to different hair textures as well.

Each liquid shampoo contains a different high-quality oil that offers unique benefits, but all of its personal care products are free of synthetic fragrances. Another great feature of Attitude's shampoos and conditioners is their ability to still provide a lather when washing hair.

Also, the key ingredients are stated on the front of the bottle for quick and convenient scanning. I find this helpful when choosing the type of oil you want in your shampoo and conditioner. Lastly, Attitude is a less expensive brand in comparison to other natural shampoos and conditioners.

John Masters Shampoo and Conditioner

John Master's shampoos and conditioners are a great option if you can afford an expensive but effective shampoo. This shampoo can be alternated with other natural shampoos to make it more affordable. It probably is not a shampoo that can not be afforded on a regular basis by many.

The deep moisturizing shampoo with primrose is specifically good for coarse or dry hair. It is more expensive than the other shampoos on the list, but you do not have to use as much. This is the case for my daughter who has course and thick hair. She is able to use a smaller amount than regular shampoo due to a better consistency of ingredients and formulation process.

The company's products each contain at least 95% organic ingredients and are all sustainably sourced along with the packaging material. No harmful chemicals are used or artificial fragrances. Not only is this better for your health, it also minimizes allergic reactions to their products.

Additionally, the brand is transparent regarding the ingredients they use, the process in which they formulate their products, and the packaging materials they use.

Wellnesse Restore Shampoo and Conditioner

Wellness is a brand created by a mom who was and is concerned about how toxic products affect her family's health. She founded this brand while formulating DIYs and informing people through her continued research.

This brand makes a great pick if you need to restore your hair's health. The shampoo contains coconut oil, shea butter, and nettle leaf that all aid in protecting and strengthening hair strands. 

The shampoo is certified through the Environmental Working Group (EWG) and can be trusted to contain only ingredients that are well-sought out. You should try this shampoo only if your hair takes well to coconut oil. Some hair types tend to react better to it than others, so keep this in mind.

Prose is a hair care brand purchased through a subscription. This is a great choice if you need help identifying specific hair products that will meet your individual hair needs.

The products you pick are based on your answers to a quiz. The process guides you to use hair care items that will be best for you. The nice thing about this is you can adjust the products over time as your hair repairs and rebuilds itself. 

According to customers, the shampoo and conditioners last a month. The high-quality and transparent ingredients require you to use less of the shampoo as well.

On the other hand, this concept varied with the use of the conditioner. Some reviewers thought this might be because it is more difficult to use a shampoo and conditioner that is sulfate-free and does not lather as well.

Prose is rated as a #1 on the EWG site and state that they are consistently working on creating a formula with cleaner ingredients. This shampoo is a great one to consider if you need guidance on what would be best for your hair type.

100% Pure is another shampoo and conditioner brand worth considering. The first recollection that comes to mind when thinking of these hair products is the wonderful scent options. Their products smell good because of plant-based ingredients, not synthetic ingredients.

Additionally, they offer a large selection of shampoos and conditioners for different hair needs as well as a rather large selection of scent options.

Also, many of the ingredients they use are organic, and the others are responsibly sourced.  This is a great non-toxic company that offers many beauty and personal care products besides just hair products.

Best For family and baby

The Honest Company offers a shampoo that doubles as a body wash and is loved by babies, children, and adults. The shampoo is geared towards babies and children, but some adults find it useful for their hair as well.


They offer several scent choices that are created with the use of botanicals and essential oils. A fragrance-free option is offered as well for those sensitive to smells and essential oils. This is a gentle shampoo option for those looking for a shampoo for their kids or need a sensitive shampoo for themselves.

Another shampoo created for babies and kids in mind is Pipette. They offer a two- in-one shampoo and body wash designed for baby and a shampoo geared for kids. Their products are free from skin irritants and harmful ingredients. The company also uses third-party testing to ensure their ingredients are pure, safe, and transparent.

Proudly shampoo and conditioner

Also on the list of kid's shampoos is this one designed by Proudly for babies and kids with textured, dark hair. This company offers one shampoo that is created to soothe hair strands.

Ultra-moisturizing oils and butters are used to calm hair and provide a soothing balance unique to babies with black or brown skin color. Anyone, however, with a unique hair texture may benefit from the ingredients used in Proudly's shampoo and conditioner line.

Evereden baby shampoo

Last on the list of baby and kid shampoos is Evereden. This brand is unique in the way that it holds the National Eczema Association award. Therefore, if you have a child prone to eczema, rashes, or has very sensitive skin, then you may want to consider giving this shampoo a try.

All ingredients are picked with sensitive scalps in mind. The brand consulted doctors in formulating a shampoo that would be effective and non-toxic all in one. This is great for the extra-sensitive individual.

Best Shampoo Bars

Attitude Leaves Bar

Shampoo and conditioning bars are another popular choice for hair care. These products are biodegradable and waterless. They are convenient for travel and take up less space than traditional shampoos and conditioners.

Attitude's bars are high-quality just the same as their liquid counterparts. Only clean ingredients are used, and the hair care line provides a variety of options that work very well.

The packaging is made with FSC certified materials to ensure only sustainable practices are being used. Also, the choices include volumizing, detoxing, nourishing, hydrating, shampoo and conditioner bars, and more.

Soap For Goodness Sake

These products are wonderful as well. The bars accomodate a variety of hair types and needs and are known for working well. They use clean ingredients only.

Their website does not clearly indicate which shampoo bar you may want to purchase according to the benefits of the shampoo. You have to click through to the product to get a clearer understanding of what the particular shampoo bar does. 

However, as far a a product goes, Soap For Goodness Sake is a great hand-created shampoo bar option. Their formulation is worth trying. They also indicate on their site which bars may be better to use for those with hard water. I find this information useful due to having hard water myself.

J.R. Liggett's old-fashioned shampoo bar

These shampoo bars are made for everyone but have a masculine look to them, (in my opinion). They sell a variety of shampoo bars, but they only sell one hair conditioning bar option.

Conveniently, they sell travel bar options that can easily be packed away in a pouch. This is nice because it is not easy to bring back a bar after using it. The quality of ingredients and the rave reviews make this another great shampoo bar option. 

Best Dry Shampoo

A great dry shampoo option is formulated by the brand Beauty By Earth. The downside, however, is the high price point that it comes at. You may want to consider alternating this one in depending on events going on in your life to make it more affordable.

Price aside, the dry shampoo works well absorbing grease and keeping hair follicles clean between washings. A combination of cornstarch, arrowroot, and baking soda are among the ingredients used to successfully combat oily hair.

We love that the ingredient list is clean and EWG-certified too. I must admit though, I alternate in using arrowroot on my hair to make this last. Otherwise it would not be a practical option for us.

Mountain Rose Dry Shampoo

Mountain Rose dry shampoo is a strong contender as well. They have two different dry shampoos on the market that accommodate to dark and light hair types.

They are transparent and explain thoroughly the best way to use their dry shampoo in order for it to work well. I like the idea of applying the dry shampoo at night time because I love being able to save time in the mornings and alleviating extra fuss.


This post gave you the best non toxic shampoo, conditioner, and dry shampoo options that are both effective and contain clean ingredients.


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